Enhanced Inventory Insight
InnVision provides clear and concise real-time views of your advertising inventory.
Analyze inventory worth, sellout, revenue, AUR and rate card performance in a single, easy to understand view.
Key capabilities include:
- Enterprise to Daypart Level Views
- Configurable Hierarchy and Business Rules
- Intuitive Sellout Views
- Easy Evaluation of Rate Performance
Dynamically Price Ad Inventory
Maximize revenue and optimize inventory utilization by dynamically pricing your advertising inventory.
InnVision’s pricing engine evaluates multiple factors to provide a consistent pricing approach while allowing custom business rules for flexibility.
Key capabilities include:
- Dynamically Price Inventory
- Evaluation of the Impact of Proposed Pricing Changes
- Custom Business Rules
- Configurable Approval Workflows
Forecasting and What-If Scenarios
InnVision provides performance pacing to targets and allows “What-if” scenario analysis.
Our solution leverages years of historical information and market conditions to forecast revenue and sellout levels.
Key capabilities include:
- Forecast Revenue at Various Inventory Levels
- Configurable Forecasting Business Rules
- What-if Scenario Analysis for Performance Targets
Intuitive and Flexible Dashboards
Easy to understand performance dashboards for all levels of the organization.
Quickly access performance information for market worth, revenue, sellout, AUR, sales channels and more.
Key capabilities include:
- Configurable Views for all Levels of the Organization
- Powerful Trending and Analysis
- Easy Performance Comparisons